Product Design and Pitch for iBeacon system
I wrote requirements for how the feature should respond to iBeacons, storyboarded the interaction, and wireframed the UI. Then I presented the idea, which received enthusiastic support!
The feature was an extension of Cafe Coach, one of Zipongo’s features, which provided personalized recommendations for what meals the user should eat at the company cafe. It had extremely high usage, and users loved it. (“I read it every day!”) When Apple announced iBeacon support, I realized that we could use its location detection functionality to automatically display meal recommendations to users!
- Interaction design
- Product Management
The Pitch and Wireframes